B2B & WHOLESALE FOR WOOCOMMERCE

Trade pricing. Faster ordering. One WooCommerce store.

Give business customers the right prices and a quicker way to order. Combine Roles & Rules B2B with Bulk Shop to manage wholesale pricing and build product tables that fit the way your customers buy.

For wholesale stores, trade suppliers and shops serving both B2B and retail customers.

Roles & Rules B2B - roles

From customer role to completed order

01 / SET THE TERMS

Match prices to customers

Create trade customer roles and set pricing or access rules with Roles & Rules B2B.

02 / MAKE ORDERING EASY

Build a better order page

Use Bulk Shop to present products, variations, filters and quantity inputs in a focused ordering layout.

03 / KEEP ORDERS CONNECTED

Continue in WooCommerce

Customers add their selection to the cart and complete their order through your WooCommerce checkout.

Two tools for a smoother wholesale workflow

Choose the part you need to improve first. Use the plugins together when your store needs both customer-specific pricing and bulk ordering.

Roles & Rules B2B for WooCommerce logo

Set the right terms for every customer

Roles & Rules B2B helps you manage wholesale and retail pricing from your existing product catalog.

  • Create customer roles for trade accounts or pricing tiers.
  • Set role, category, product and variation pricing rules.
  • Offer quantity discounts and role-based sales.
  • Control category visibility, prices and tax settings by role.

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Explore Roles & Rules B2B

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Bulk Shop for WooCommerce logo

Make larger orders easier to place

Bulk Shop gives customers a practical product table for choosing items and quantities in one place.

  • Select which products to include with the Builder.
  • Configure table columns, layout, labels and styling.
  • Add filters and pagination above the product selection.
  • Handle variations and add multiple items to the cart.

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Explore Bulk Shop

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THE BULK SHOP BUILDER

Your products. Your table. Your ordering flow.

Choose the product selection, configure the table and set up the filters and paging your customers need. Save your layout and place it on a dedicated ordering page using its shortcode.

Roles & Rules B2B handles your customer pricing rules; Bulk Shop provides the ordering interface. A useful combination for trade customers who buy across a large catalog.

See what the Builder can do
bulk shop - builder

Bulk Shop Builder — configure reusable product tables inside WordPress.

A practical example: a trade supply store

Your retail customers browse the regular store. Trade customers need their own pricing and a faster way to fill an order.

For your store team

Assign a trade role, define pricing rules and build an order table for the relevant products. Keep the catalog and orders in WooCommerce.

For your trade customers

Sign in to see the applicable pricing, filter the product table, enter quantities and add the selection to the cart.

Add fulfillment tools when you need them

As order volume grows, Pick List can support picking and packing, while StockTrack helps organize stock by location. Explore the Warehouse & Fulfillment solution for that part of your workflow.

A few things worth knowing

Do I need both plugins?

No. Start with Roles & Rules B2B for pricing and access, or Bulk Shop for product tables and faster ordering. Each works independently.

Can I sell to retail customers too?

Yes. Roles & Rules B2B supports stores serving both retail and business customers, with rules for the roles you choose.

Is this sold as a bundle?

The plugins are purchased separately on WooCommerce.com. Each product page has current pricing, license terms and documentation.

What should I check before choosing?

Review each plugin’s features and compatibility against your theme, other pricing extensions, tax setup and checkout requirements.

Start with the part that slows your business down.

Better pricing control, easier ordering — or both. Find the right starting point for your WooCommerce store.